VARESE NEL CUORE
"Varese nel Cuore" is a consortium of businesses and entrepreneurs in the province of Varese that was formed in 2010 with the aim of supporting and participating in the ownership and management of the red and white club. It is a model of "local entrepreneurial participation" that intends to give continuity, territorial roots and financial and strategic support to Pallacanestro Varese.
Why join the Consortium?
The action of ‘Varese nel Cuore’ is developed along three fundamental lines, capable of transforming economic support into a concrete development project for the club and the city. Our activity is not limited to financial management, but translates into a constant commitment that combines business stability with responsibility towards the territory and the new generations.
Values
Immediate association with the values inherent in Pallacanestro Varese. The entire club, a vehicle for healthy values such as team spirit, loyalty, the will to achieve high results, and respect for rules and others is committed to initiatives that respect well-being and the individual. These are values that the club continues to convey through numerous social projects and initiatives.
Visibility
Pallacanestro Varese enjoys wide following in all local, national and international media with numerous exclusive dedicated spaces. Dedicated TV, RADIO, PRESS and WEB together with the following on OFFICIAL CHANNELS of the Club guarantee high visibility to the club and partner companies. Pallacanestro Varese also proposes to create a customized visibility package based on the needs of partner companies, which can thus take advantage of the club’s image for communication and marketing activities.
Business development
The Consortium allows member companies to develop and/or strengthen their B2B and B2C network. Being actively present within Varese nel Cuore allows access into the circuit of the consortium reality and Pallacanestro Varese being able on the one hand to take advantage of the collaboration with supporting companies, and on the other hand to develop consumer relationships with the Club’s fans.
CONSORTIUM
COMPANIES
WE ARE
VARESE
Legends Beyond Time
The legends, the retired jerseys, and the immortal champions who have shaped the history of world basketball in Masnago.
Behind the Scenes
The management, the technical staff, and the team that works day in and day out to build the club’s future.
Varese nel cuore
Learn about the Consortium and the Fan Trust: the only governance model of its kind in Italy that makes the club a public good.
PLACES OF MYTH
From the court at the Itelyum Arena to the courts on campus: the places where the heart of Varese Basketball beats.